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Found: Find outfits from reels

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Found: Find outfits from reels (FOUND) is a free Android app by Sitio Labs that finds the clothes, shoes and accessories in an Instagram Reel and shows where to buy matching or similar products from Indian online stores.

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PH · launched Oct 23, 2026 · 2 upvotes (top 23%)

Similar launches

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Could you build this?

Partial The app shell and shopping-link UI are straightforward. Finding garments in Instagram Reels requires video frame extraction and computer vision for clothing detection, plus matching against product catalogs from Indian retailers, which needs trained models and catalog data.

What it would actually take: Pipeline: pull reel media, sample frames, run clothing and accessory detection (fine-tuned detection/segmentation model), then embed crops and do visual similarity search against an indexed catalog built by scraping or partnering with Indian retailers. The hard parts are the detection model quality on varied video and maintaining a large, current product index with affiliate or data partnerships.

Competitors

Other products that read as similar to this one : 96 launches clear the similarity bar, closest 8 shown.

Attention rank: #10 of 97 (itself plus its competitors, highest first, normalized so YC and Product Hunt are compared fairly).

Launched 235 days after the earliest competitor.

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